Message Planning
You can put the Internet to work with an array of email message techniques, including email newsletters, email blasts and other effective online strategies.
Planning a long-range email marketing calendar helps focus your message and budget. Connectworkz can develop and update your calendar.
We take your information and use it to develop a calendar that guides your email marketing efforts - of course your information is always subject to strict confidentiality. Our guideposts include:
- Your business and marketing plans
- Ongoing sales and retention activities
- Vendor and industry marketing calendars
- Analysis of your competitors' marketing and email tactics
- Analysis of industry best practices, new tactics and technologies
ConnectWorkz reviews these materials and recommends a general outline and timeline of tactics with particular attention to:
- Email message objectives
- Your target audience
- Timing and estimated costs
- Test elements tactics & objectives
